SMMEX - Sports Merchandise and Marketing Exhibition

Event details

5th March 2012
Wembley Stadium

About the event

SMMEX 2012 – The Sports Merchandise and Marketing Exhibition is the only place to find and buy all you need to promote your club and brand. Held inside Wembley Stadium itself, SMMEX gives buyers and specifies from sporting clubs and associations across Europe, the chance to meet up with premier suppliers of unique products and services in a relaxed, informal environment suitable for finding all of their sports merchandise and marketing needs.


As the sports industry continues to grow, we are keen to stay ahead of the game and the show has taken a new approach adding more marketing opportunities for all the clubs and retailers. From signage and wraps to security and till system specialists, from web site designers and digital media creators to those who specialise in fan interaction, SMMEX 2012 caters for all areas.


If you’re looking for retail merchandise, new souvenirs to sell in store, something for corporate give away gifts, a unique idea in your hospitality rooms, new signage around the stadium, a new digital app or simply interested in how to raise revenue while promoting your club, then SMMEX is the perfect place to be.

Attendee Information

Who Visits

        Sports Clubs - All Disciplines

        Governing Bodies


        Media Owners

        Stadium/Venue Operators



        Licence Holders

        Hotel Chains

        Blue Chip Companies

        Attractions – Theme Parks, Zoos

        Any Company looking for promotional products

Exhibitor information

Anyone involved with helping sports clubs, associations and venues increase commercial revenue and/or promoting their brand to increase fan interaction and loyalty.

These could be:




                Corporate Give Away Gifts

                Hospitality Products    

                Retail Products

                Products for promotional incentives

                Staff Uniform

                VIP gifts

                Season Ticket Holder Gifts

                Charity Give Away Gifts

                Clothing / Kit


        Web Site designers

        Kit designers

        Signage Companies

        Marketing Companies

        Digital App designers

        Security Systems specialists

        Retail Designers

        Interior Designers

        Training Aids/Products

        Sports Media Companies

        Till system specialists




For more information, please contact Michael at 020 7798 8500 or