Audio Visual Projection Is A Winning Marketing Idea

11th May 2010

Audio Visual Projection includes

professional audio, video and lighting services. These facilities are now

available on a big scale for hiring or renting out purposes. The demand for

this type of equipment amongst consumer companies has turned out to be so large

that it has given birth to a great number of rental companies. These companies

manage large volumes to varied equipment that are stored in warehouses. They

are renowned to offer a one-stop solution for all types of events and

conferences. The technical staff of these rental companies will help you

transform your visual goals into a reality.

AUDIO:

This category features a large variety of

systems for different types of applications, including speaker systems. Audio

consoles also play a vital part in the audio equipment segment. Always audio

equipment should be selected according to the type of presentation and the

audience. Some of the other basic equipment which falls into this category is:

microphones, PA systems, mixer/mixer accessories, recorders/rewriters,

monitors, midi controllers and so much more. You need to do a lot of research,

compare prices and seek for advice before you settle in for a set of equipment

in this category to complete an Audio Visual Projection.

VIDEO:

This is considered to be the most versatile

component of the setup. Video could be broken up into the 3 areas:

  • Projection
  • High resolution
  • Video

All video equipment and projectors need to

be of the latest technology and compatible with all the other equipment. This

equipment will strongly depend on the screen size as well – whether it is a

large or small screen. Most modern brand names are sophisticated and are

capable of producing high-quality images. The type of video equipment that you

may need will depend on whether it is an outdoor or indoor event and also if it

is a day or night event. There is a wide range in this section too including

digital projectors, HD projectors, DVD projectors and so much more.

LIGHTING:

Last but not least this segment gives

glamour and is also a vital section in the Audio Visual Projection ensemble. To

give more glamour and take your “all-important” marketing message into the

consumer world via the audience you need professional lighting to complete this

package. These rental companies start their range from simple stage wash and

spotlights to the more complex theatrical lighting. Once again the categories

that you will choose will depend on the context and location of your event.

Whatever type of presentation it maybe, most of these rental companies will

provide you with the most appropriate items. Lighting is very important as it

sets the mood for your presentation and the event space by adding light and

colour to the walls, décor, backdrops and all the other room furnishings.

An Audio Visual Projection ensemble is the

prefect solution for your marketing campaigns and presentations. Today, you

need to keep up with the most modern advertising technologies in order to be

recognised as a well-known brand and to also maintain a good company image.