11th March 2009
ecocard™ is a new range eco friendly cards from established card supplier The Plastic Card Shop Ltd, which supplies entry and identity badges as well as loyalty, discount and gift cards to a wide range of industries. Perfect for use as entry badges for events or exhibitions with a green theme, the cards can also be supplied with eco friendly card holders made from plants – not oil.
The ecocard™ range is the result of three years of extensive research and development and includes cards made from four different eco friendly materials:
· PETg (a recyclable plastic),
· recycled PVC,
· Ingeo PLA (a plastic made from plants, not oil and it’s compostable) and
· BloomcardTM, made from recycled junk mail and incorporating wild flower seeds.
Simply plant the card at the end of its use and you’ll be rewarded with a display of poppies, daisies and buttercups – a lasting memento of the brand or campaign.
Matt Payne, MD of The Plastic Card Shop, explained the initiative, “We are absolutely committed to changing the way we do things for the better. These are only small steps, but we believe we are all in the same position and want to minimise our impact on the environment – but not compromise on the quality of product or brand integrity. The PETg, PVC and PLA ecocards have the look and feel of traditional plastic cards and we can incorporate all the usual features such as a magnetic stripe or a bar code.
“It's not just cards we've made eco friendlier. Our gift card packaging is made from recycled material or FSC certified paper. We can supply simple card carriers or more elaborate packaging to add a luxurious element.”
The launch of ecocardTM is supported by an informative website, which not only has product information, it contains stacks of advice, FAQs and explanations of the many and various recycling and composting logos.
The Plastic Card Shop Ltd is based in Hampshire, UK, has been established for nine years and is a member of the British Promotional Merchandise Association (BPMA), the Institute of Direct Marketing (IDM) and the Hotel Marketing Association (HMA).