Exhibition Stand Graphics - Tips For Exhibition and Trade Show Exhibitors

10th November 2009

Exhibitions are a popular way to promote your products and services.

What would be a better place than trades shows and exhibitions where

you can meet all your customers face to face, both existing and also

new customers?

Exhibiting your products and services might be a

tiring effort, but the end result is as good as you want. Set your

goals first before choosing an exhibition stand for your company. The

exhibition stand graphics must be eye catching and attractive. The

graphics used in your exhibition stands should be colorful and catchy.

You might also go for creative experts they might help you out in

managing your exhibitions stand; they help you in making your stands

colorful with the help of graphics, fabrics, digital lighting and


Select a space you require for your exhibition stand, it

might depend on your budget. The important thing to consider is what

are you trying to achieve? What is the goal of your participation in

the exhibition? Your objective and goals whatever they are must be

SMART (Specific, Measurable, Achievable, Realistic and Timely).

Sometimes exhibitors might help you out in space you require they

provide you with certain amenities that you might require like internet

connections or some extra space. These are called Shell Schemes. These

are predefined by the organizers of the exhibitions. They offer you

with basic things like lighting, carpets electrical sockets etc. the

size provided by them might be 3m x 3m. These are a perfect fit for you

to apply your very own exhibition stand graphics.

Following are some of the tips that you might find useful in exhibiting your product in a trade show.


The most important thing is to convey your message, make sure what you

convey is what the people around want to hear from you. Poorly written

and designed banners may not attract anyone. No one would read it if

it's not worth giving a look, so a colorful banner or a message might

attract people to read it.o Your message must be clear and easily


- It should not be so high that the visitors have to look up at the sky to read it. A meter above your head is perfect.

- Use colorful graphic like an image as a background of your message.


Keep your exhibition stand entrance wide open. Don't let it be blocked

by furniture of any other thing. Make thing easy for the people around

to come in and out.

- Use the lighting effect in an efficient and an effective manner. Make your Exhibition Stand Graphics glow in the lights.

- Keep focused on your objectives by designing good and attractive and eye-catching graphics.


keeping these factors in mind, you will be able to produce an effective

exhibition stand that will allow you to attract customers and form a

positive first impression in their mind. Prepare for your next

exhibition with high quality graphics for your exhibition stand because

in a crowded exhibition hall, the saying 'a picture is worth a thousand

words' cannot be more true as customers will only go to the stands that

stand out for them.