Innovator and pioneer Hugh Keeble to speak at the Event & Exhibiting Show 2010

17th June 2010

Managing Director of Imago Techmedia and Board Member of easyFairs, Hugh Keeble, is to speak at The Event and Exhibiting Show 2010. A highly respected industry player, Keeble is  well-placed to comment on the innovation of exhibition models, particularly within the IT sector, where he has had great success.  The nature of the IT industry requires events that mirror its fast-paced changeable trends; consequently, such events are often the first to die, yet also the first to be resurrected.  IT exhibitions blaze a trail that most follow, be it their use of technology, new revenue streams or new business models. His session is entitled ‘New Exhibition Models’ and scheduled for Thursday 15 July from 15:00 – 15:45. 

After his presentation Chief Executive of tfconnect Trevor Foley will interview Keeble, asking questions on whether IT shows are dying or being revived; the best strategies for recession survival; Keeble’s views on the current exhibition model (ongoing success, or doomed to fail) and if the easyFairs model represents the future for all shows?

In addition to Hugh Keeble, speaker highlights now include Paul Byrom (Managing Director, Upper Street Events), Andy Center (Chief executive, CloserStill Media), Chris Hughes (Managing Director, Brand Events), Nicola Meadley (UK Marketing Director, Brand Events), Rob Nathan (Marketing Director, Media 10), Phil Soar (Chairman, CloserStill Investments) and Barnaby Wynter (Managing Partner, The Brand Bucket Company).

Managing Director of Imago Techmedia and Board Member of easyFairs, Hugh Keeble, is to speak at The Event and Exhibiting Show 2010. A highly respected industry player, Keeble is  well-placed to comment on the innovation of exhibition models, particularly within the IT sector, where he has had great success.  The nature of the IT industry requires events that mirror its fast-paced changeable trends; consequently, such events are often the first to die, yet also the first to be resurrected.  IT exhibitions blaze a trail that most follow, be it their use of technology, new revenue streams or new business models. His session is entitled ‘New Exhibition Models’ and scheduled for Thursday 15 July from 15:00 – 15:45. 

After his presentation Chief Executive of tfconnect Trevor Foley will interview Keeble, asking questions on whether IT shows are dying or being revived; the best strategies for recession survival; Keeble’s views on the current exhibition model (ongoing success, or doomed to fail) and if the easyFairs model represents the future for all shows?

In addition to Hugh Keeble, speaker highlights now include Paul Byrom (Managing Director, Upper Street Events), Andy Center (Chief executive, CloserStill Media), Chris Hughes (Managing Director, Brand Events), Nicola Meadley (UK Marketing Director, Brand Events), Rob Nathan (Marketing Director, Media 10), Phil Soar (Chairman, CloserStill Investments) and Barnaby Wynter (Managing Partner, The Brand Bucket Company).