17th May 2010
Insurance is one of the most important things you should keep on mind
when organising a trade show or exhibition in order to advertise your company,
get some sales and establish new business contacts. It is an inevitable part of
a business process these days which surely cannot be underestimated.
Indeed, there are lots of dangers involved, and they can seriously
injure a small business or even put it to an end. One of these dangers is a
lawsuit. These days people tend to call their lawyers in case of the slightest
misunderstanding, and you can end up paying huge compensation for someone's
damaged property or medical expenses.
Of course, according to the law you are legally liable for everything
that happens in the course of your event. That is why insurance is so
important: you can predict all the circumstances, misfortunes and possible
With policy you would feel protected against claims from any visitor or
employee of yours in case they get injured due to an accident. You will not
have to pay their medical expenses out of your pocket, and it is not a secret
that nowadays these expenses can be exorbitant, especially if they include
calling the ambulance, various tests, hospitalisation or even operation.
Of course, it is not your fault when a person fell down on a wet floor
and sprain his or her ankle. Or when an exhibitor sets up a fire in the
building while demonstrating the possibilities of innovative scented candles.
Getting insurance in advance, you protect yourself from troubles and also you
protect all the people who visit your show, exhibition or party – in case
something goes wrong they can be sure that their medical expenses will be paid.
Also, you can get a policy that covers the building where your event
takes place. If it is your place of business, this policy might be optional,
but if you arrange a show or exhibition in a rented place, most probably the
council or organisation will request the details about the coverage. Nobody
wants to get their property damaged or even ruined after the event.
Insurance will also protect you in case you have to cancel the event due
to non-appearance or adverse weather. Unfortunately, such course of actions if
not exceptional, and it would be disappointing to realise that your hard work,
efforts, time and money are wasted.
You can get the policy in a specialised company, online or by using the
services of a broker. Every option has its own advantages. If you choose to
contact the companies, it is advisable to check at least three or four of them
in order to compare the prices and terms. It is also convenient to get an
online quote. And the most reliable approach would be to hire an insurance
broker. You would get an advice of a professional, and he or she would stay in
touch with you whenever you need a consultation.
In the business world of today it is highly recommended to get protected
beforehand instead of taking chances.