24th July 2012
International Confex has announced plans to create a Destination Village at the 2013 show. The feature will form part of the International sector and is the first in a series of new experiences launching next year (19-21 March 2013).
The Destination Village will represent the perfect opportunity for Destination Management Companies (DMC’s) from around the world to represent their destinations to the lucrative UK outbound market. The Village will also create an easy to navigate and knowledgeable environment for buyers looking to take their events internationally.
“The UK market sits as either the first or second largest inbound market for the majority of countries both within Europe and further afield in the US, Asia, and South America,” comments James Samuel, Event Manager, International Confex. “It is therefore crucial that we continue to satisfy this demand from our buyers.”
The Destination Village will consist of a series of pods each representing a different destination, with one DMC limited to each destination. Exhibitors using the area will have full use of the distribution and connectivity features from International Confex, ensuring they can seek, meet and qualify the right buyers for their destinations.
"We've already had an outstanding response to the new feature, and some major destinations have signed up including Malta, Italy, Spain, Germany and Netherlands," continues Samuel. "This is brilliant news for both exhibitors and buyers to ensure this sector is vibrant and business focused."
International Confex and its sister show Live Experience will form part of Confex Week, launched earlier this month, encompassing the full range of events, education, and networking that will take place around the show at ExCeL London next year.