28th April 2010
Make Your Clients Remember You By Using Bespoke Exhibition Stands
Bespoke exhibition stands are one of many ways that you can improve the effectiveness of your branding and advertising campaigns. For companies at small events and trade shows, a simple standard banner stand is often enough.
Bespoke exhibition stands are one of many ways that you can improve the
effectiveness of your branding and advertising campaigns. For companies
at small events and trade shows, a simple standard banner stand is often
enough. However, if you want to make the most of your investments, you
may wish to make the extra effort to ensure that you are grabbing and
holding the attention of your customers. In order for a branding
campaign to be effective, you need to ensure that your clients remember
you. While a standard banner setup can get attention, it is the
elaborate, well designed banner exhibits that ensure that you catch and
hold their attention long enough for your branding efforts to work.
When you are picking your Bespoke exhibition stands, the first thing
that you will need to do is decide what type of banner exhibit you want.
Knowing what you want in an exhibit can greatly simplify the process.
It is suggested that you make rough sketches of the banner layout that
you want. This way, consultants can assist you in making the ideal
banner stand layout for your needs. Once you know what you want, it is
possible to customize your Bespoke stands to fit your purposes. However,
there are a few things that you will want to keep in mind. First, no
matter what type of stand that you select, it is vital that you purchase
banners that perfectly fit your stands. This is something that many
people underestimate, since many banners allow for a range of banners to
fit them. Just because a banner stand can support a banner does not
mean that the stand was designed for that specific sized banner. A
perfectly fitting banner looks very professional. The tension is perfect
so that the banner stays flat in all directions. There will be no
wrinkles or folds. In addition to this, none of the stand should be
visible unless it comes with a lighting kit so that the banner is
illuminated. A banner that does not fit well will look unprofessional
and draw negative attention to your company.
When you go to order your Bespoke exhibition stands, you will want to
make certain that you have enough time to place your order and have your
merchandise prepared in time. While standard stands typically take two
or three business days to prepare for shipping, Bespoke stands are often
customized to fit your needs. Customizations add several business days
to be completed. The amount of time it takes for the stand to be
customized varies on the complexity of the changes that are being made.
If you have a lot of changes that need to be made to make your banner
display ideal, expect a longer delay. In addition to this, the banners
will need to be crafted to fit your new stands. Often, the banners can
be worked on at the same time the stands are. However, if you have a
particularly complicated display setup, you may need to add additional
time to compensate for this complexity. You should always purchase
banners at the same time you purchase new stands to ensure a correct