Melville’s new look reinforces global service to organisers

7th September 2011

Melville - GES Logo

Melville Exhibition & Event Services has announced that it is introducing a new corporate identity that will reflect the global reach and depth of capabilities it is able to offer clients as part of Global Experience Specialists (GES).

Melville CEO Nick Marshall said, “Melville’s new look communicates that we will retain the local presence appreciated by our customers whilst servicing our clients’ global needs through Melville and GES’ expansive international operations. For 25 years, our clients have trusted us to provide the highest quality exhibition and event contracting in the UK. As our customers are increasingly growing their business across the globe, so are we.”

The capabilities and experience of GES and Melville stretch from exhibitions to live events and mobile marketing, new product launches, data/registration and marketing and measurement services. Each year, GES and Melville service more than 250,000 exhibitors, 2,000 exhibitions and 500 events and productions. Clients include the International CES, Spring Fair Birmingham, International Woodworking Fair, European Seafood Expo, Bell Helicopter, Genzyme, L’Oreal, Warner Bros., and Honeywell.

“Our clients benefit from our numerous advantages including our geographical reach, versatility, financial stability, and expertise. We wanted the new logo to represent the strength of both of these long-standing exhibition and events leaders. We are already working with many customers as they extend their shows to new geographies. GES has both the local presence and global reach to support them, wherever they choose to grow,” concluded Marshall.