13th October 2009
Birmingham, 05 October 2009.
Graphics has reinforced its green credentials by offering another new
environmental initiative to event organisers and exhibitors as well as an
additional tool to decrease the waste produced by the exhibition industry each
Not content with simply supplying and installing recyclable PVC
banners, the graphics division of Melville Exhibition & Event Services now
removes all banners at the close of events and takes all obsolete items to its
recycling facility. There the banners are ground up, melted down and turned
into new raw material plastics used for the manufacture of ties and straps for
young trees, waste bins and the like.
This new service was trialled at IFSEC 2009, a leading event for the
security sector organised by United Business Media (UBM). “We supplied and
installed a whole range of recyclable PVC banners at IFSEC, which was the first
official event to benefit from this new recycling service,” comments Melville
Graphics Production Manager Nathan Rowe. “Like many organisers, UBM is keen for
all their contractors to work toward the BS8901 British standard for event
sustainability, and this new tool in our locker keeps us ahead of the game.
It’s also a powerful statement of our on-going commitment toward the
UBM’s Group Operations Director, Mirabelle Chatterjee adds, “In
today's ecologically aware climate, it is important that as many aspects of an
event as possible are sustainable. We take the social, economic and
environmental impacts of organising our events very seriously, and this great
new initiative once again by Melville demonstrates their commitment as true
partners in adding value to all aspects of what we do.”
Commenting on the initiative Melville’s CEO Nick Marshall adds, “The
environment is right at the top of the agenda in the exhibition and event
industry right now. I’m delighted that Melville - through initiatives like this
- can continue to support our clients in helping them to achieve more
sustainable events. Our graphics team has done a superb job in putting this
together, and I’d like to thank them for all their hard work and effort.”
Melville Graphics’ new banner recycling service is available to all
organisers at all events.